The Ultimate Guide to L’Oréal Professional Haircare

When it comes to hair care, no two clients are the same and that’s exactly why L’Oréal Professionnel’s ranges of targeted treatments are such a game-changer. This guide dives deep into each of L’Oréal’s professional-grade collections, what they do, who they’re for and how to use them.
L’Oréal Professional Blondifier Range
This range is all about reviving blonde tones, whether natural, highlighted or bleached. The açai berry extract infuses hair with antioxidants and polyphenols to protect against dullness and environmental damage, while also smoothing the hair fibre and restoring luminosity.
Blondifier Hair Care Routine
Apply to wet hair
Lather and massage gently
Rinse thoroughly
Step 2: Blondifier Mask (1–2x/week)
Leave on for 3–5 minutes
Rinse thoroughly
Pro Tip: Use cool water for your final rinse to boost shine and help seal the hair cuticle
L’Oreal Professional Absolut Repair Range
The Absolute Repair range was formulated for damaged hair. Enriched with resurfacing proteins and powerful moisture agents, this range targets damage both at the cuticle and deeper fibre level to rebuild strength and restore touchable softness and shine.

Absolut Repair Hair Care Routine
Step 1: Absolut Repair Shampoo
Apply to wet hair and lather
Rinse well
Follow with conditioner or mask
Step 2: Conditioner (for daily repair)
Apply to towel-dried hair
Comb through evenly
Rinse thoroughly
Step 3: Mask (1–2x/week)
Use post-shampoo on towel-dried hair
Leave on for 3–5 minutes
Rinse thoroughly
Insider Tip: Perfect for medium-thick textures that crave manageability without heaviness
L’Oreal Anti-Oiliness Shampoo

This shampoo is focused on scalp purification. With 3% AHA (to exfoliate buildup) and 6% clay (to absorb excess sebum), it breaks the cycle of oiliness, residue and scalp irritation. You get a lighter, fresher feel at the roots and more lift at the crown.
How to use
Gently apply to the scalp and hair
Avoid harsh rubbing
Rinse thoroughly
Fresh Tip: Combine with a scalp massage brush for maximum purification
L’Oreal Pro Longer Range
Pro Longer uses the patented Filler A-100 molecule to thicken and strengthen ends, filling in weak spots in long hair that usually lead to snapping or frayed edges. It plumps the fibre from within, so strands are visibly fuller, longer and less prone to breakage.
Pro Longer Hair Care Routine
Step 1: Pro Longer Shampoo
Lather into wet hair
Rinse thoroughly
Step 2: Conditioner
Apply to towel-dried hair
Comb through
Rinse
Step 3: Mask (1–2x/week)
Leave in for 3–5 minutes post-shampoo
Rinse
L’Oreal Metal Detox Range

Hard water and metal deposits (especially copper) can cause breakage, dullness and faded colour. Metal Detox uses Glicoamine, a patented molecule small enough to neutralise metal inside the fibre, protecting hair before damage happens.
Metal Detox Hair Care Routine
Step 1: Cleansing Cream Shampoo
Lather directly over the pre-treatment
Rinse thoroughly
Step 2: Detox Mask
Apply post-shampoo, towel-dried
Leave for 1 min
Rinse
L’Oreal Absolut Repair Molecular Range
When hair’s bonds break down, the hair becomes weak, flat and lifeless. This range rebuilds the hair’s structure from the inside out using a powerful blend of Peptides Bonder + 5 amino acids. It doesn’t just coat the hair, it reconstructs its core.
Absolute Repair Molecular Hair Care Routine
Lather over hair
Rinse thoroughly
Apply to damp hair
Use 15 - 20 pumps, depending on hair length and thickness
Massage into lengths and ends for 1-2 minutes
Do not rise
Step 3: Rinse-off Mask
Apply evenly to towel-dried hair
Leave in for 1-2 minutes
Rinse thoroughly
L’Oreal Silver Shampoo
Your go-to purple shampoo system with added nourishment. Using blue and violet pigments alongside magnesium, it neutralises yellow/brassy tones in blonde, grey or pre-lightened hair while also softening and conditioning.
How to use
Use 1–2x/week on wet hair
Lather and rinse
L’Oreal Vitamino Color Range
Formulated with resveratrol, a powerful antioxidant, this range seals in colour while shielding against environmental aggressors like UV, pollution and heat styling. It also adds gloss and hydration, leaving your colour looking freshly done for longer.
Vitamino Color Hair Care Routine
Step 1: Shampoo
Apply and lather
Rinse thoroughly
Step 2: Conditioner
Apply to towel-dried hair
Rinse thoroughly
Step 3: Mask (1–2x/week)
Apply post-shampoo
Leave 1 minute
Rinse
L’Oreal Liss Unlimited Mask
This line uses a blend of Pro-Keratin and natural oils (Kukui + Evening Primrose) to discipline frizz and protect against moisture. It works both as a smoothing treatment and a shield from humidity, perfect for keeping sleek styles intact all day.
How to Use
Apply post-shampoo to towel-dried hair
Leave for 3–5 mins
Rinse thoroughly
Great hair doesn’t happen by accident, it’s all about using the right tools and products with purpose. L’Oréal Professionnel’s expanded haircare ranges offer salon-level results, but the key is knowing which range meets your specific needs. Whether you’re a stylist prescribing retail, a colour-lover maintaining vibrancy or someone on a hair-repair journey, these routines are tailored to deliver real results.