Elevate the brilliance of naturally grey, white, or light blonde hair with L’Oréal Professionnel Série Expert Silver Shampoo. Specially formulated for professional salon use, this advanced toning shampoo is enriched with a powerful combination of magnesium and anti-yellowing agents. The deep violet pigments help neutralise unwanted brassy and yellow undertones, leaving hair looking cool, clean, and beautifully bright.

Ideal for clients with pre-lightened, highlighted, or naturally light hair, this formula helps maintain the clarity and vibrancy of the colour between salon visits. While delivering exceptional toning results, it also works to gently cleanse and nourish the hair fibre, enhancing softness and boosting natural shine. A trusted staple in many salons, this is a go-to solution for colour maintenance that meets professional standards.

How to use
Apply evenly to wet hair and massage into a rich lather. Leave on for 1–3 minutes, depending on the desired neutralisation level. Rinse thoroughly. Use once or twice a week, or as recommended by your salon professional.

L'Oreal Professionnel - Serie Expert Silver Shampoo 1500ML